Three P’s: People, Product, Process
Marcus Lemonis
on The Profit has given new life to the “Three P’s”, when in fact this has been
a sage business mantra for many years now. Marcus extolls the importance of
these three areas, noting that without a keen knowledge and proficiency in each
of these areas no business in the world is sustainable.
Every person
in business faces challenges on a regular basis. Challenges are either interim
or systematic. Interim challenges are commonplace and usually caused from a mistake
or a life episode. Systematic challenges are those that have endured for some
time and create issues that continually affect the whole. Left unchecked and to
‘correct itself’ can be catastrophic. Stagnant or decreasing sales is a
systematic challenge. Employee turnover, high-return rates and excess inventory
are all systematic.
If you are
at a crossroad with systematic challenges in your business, dissect your
operation into the Three P’s and do a written cause/effect analysis for making
changes in the problematic areas. Thinking about the challenges in this regard
helps bring clarity and decisiveness in following through with difficult
changes.
A company we
worked with years ago had seen zero growth for several years. Margins were thinning
and the staff was consistently at odds with each other. The owner hired a
friend to evaluate the problems and chart a course of action. After applying
the Three P’s analysis he discovered that management seldom returned calls from
the staff promptly (sometimes not at all) and seldom replied to their emails
and texts. This went on for years and became the ‘norm’. No malice or ill intent,
it’s just the way they evolved. What the owner’s friend discovered is that the staff
didn’t feel engaged in the business and that their input was of little to no
value; they felt insignificant. After some ‘tough love’ at the top and
stringent restructuring, management improved their poor communication habits
and the staff is now far more engaged in the business and accountable for
improving sales. Engaged staff means more productivity.
In the brief
example above, people are engaged when they know that their opinion and ideas
matter. Everyone wants to be significant, to make a difference and to be
recognized and appreciated. If people aren’t recognized or shown appreciation
for what they provide they are no longer engaged. People that aren’t engaged
won’t produce any more than they are expected to. Had the owner’s friend not
applied the Three P’s analysis to their stagnant growth challenge they may
never had realized how their poor communication habits with their staff were systematically
affecting the company’s growth.
Use the Three
P’s while creating a business or to ‘right the ship’ of an existing business
experiencing systematic challenges. People,
Product and Process
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